Marketing and communications should be among the top priorities of any organization. However, with small staffs, limited resources, and long hours spent focusing on mission and direct care services, nonprofits—especially those just starting out—may not always take the time needed to share their stories with the community at large.

In this webinar, we explore best practices for effective storytelling and building a strategic, integrated communications plan that works for your ministry, along with a closer look at how the NBA comes alongside Disciples health and social service ministries to support marketing and communications efforts in their communities and across the life of the church.

DOWNLOAD THE PRESENTATION SLIDES

Video Recording:

• Video, Part 1: Introduction, Starting with Strategic Planning
• Video, Part 2: Who, What, When, Where, and Why?
• Video, Part 3: Templates and Tips, Closing Q&A

Presenter: Kasi Zieminski, Former Director of Marketing, National Benevolent Association

The NBA incubates new ministries, supporting social entrepreneurs of faith who are serving their communities in a variety of innovative ways and empowering these Disciples-led health and social service projects to focus on growth, impact, and sustainability. Learn more at nbacares.org/incubate.